Keyline in Bilbao: Fight the crisis with innovation
Charismatic presence for Keyline at Ferromforma, the most important Spanish trade show in our sector that took place from 12th to 15th March at Bilbao. The splendid “Think New” stand again attracted many visitors to put to the test leading machines: Ninja, Versa, Sigma Pro and Dezmo. The world of car key cutting also aroused great interest: of particular appeal was the 994 Laser and 884 Decryptor Ultegra combination, transponder keys, the keyless kit and the electronic heads that have been high-profile products for Keyline in the last year. Andrea De Faveri, EMEA Area Manager, directed the operation, and summed up the result of the three days confirming the winning Keyline strategy: fight the crisis by continuing to propose innovation. From the most simple mechanical machines up to the digital models, in which the strength of the new Keyline concept is even more evident. At Ferroforma this recipe was even more effective thanks to the invaluable collaboration of the Spanish distributor. In the interviews that you can view here, José Miguel himself of Colell SA, the official distributor of Keyline products for Spain and Helder Roberto of Aroco-Gomes & Araújo Lda, official distributor of Keyline products for Portugal, share their positive feelings about the four days in Bilbao. Don't miss out on these video contributions: it will make you feel just like you were with us and our partners at Ferroforma. If you would like to take a look at the exhibited machines, here is the link: Ninja, Falcon, Arcadia, Sigma Pro, Versa, Dezmo Advance, Carat 4W, 204, 994 Laser, 884 Decryptor Ultegra, 305, Punto.
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